'I'm a Mac' guy swaps to PCs in Intel's latest set of attack ads

What you need to know

A new series of ads from Intel attacks Apple tree'due south MacBooks with M1 chips.
The ads feature Justin Long, who starred in Apple'due south one-time "I'yard a Mac, and I'k a PC."
Some Apple devices still use Intel fries, but the company is moving to its own silicon.

Intel continues to entrada against Apple's MacBooks. In February, we saw a series of Twitter ads advocating Intel PCs over MacBooks. Now, a series of video ads featuring Justin Long compares Intel PCs to Macbooks in several areas (via iMore). Long famously starred in Apple tree'south one-time "I'thousand a Mac, and I'thou a PC" ads.

Intel's ads specifically become after Apple's new MacBooks with M1 chips inside. Fifty-fifty though many Apple devices run on Intel chips, including some devices still being made today, Apple is moving over to its new silicon. Intel seems to exist taking the approach that since the bridge is already burning, it might as well torch information technology to the ground.

The ads kickoff out with Long saying, "Hello, I'1000 a ... Justin," which is a nod to the old Apple ads. I ad highlights face unlock on an ASUS laptop powered by an Intel flake. Long then moves over to the MacBooks and is disappointed by their colour options.

Another advertising points to a more notable difference. Intel-powered Windows 10 PCs can connect to multiple monitors. Apple's M1 MacBooks only support one external monitor. Long, again, is disappointed past Apple's offering.

A 3rd advertizement shows the flexibility of Windows 10 2-in-1s, flipping a device betwixt a laptop and a tablet. Long then moves over to the MacBooks and is handed an iPad and other devices.

A concluding ads has Long use the bear upon screen on a Windows laptop and then Apple's Impact Bar, much to Long'south disappointment.

Ads similar this aren't rare. Paul Marcarelli, known for his "Can you hear me now" ads for Verizon, later on featured in ads for Sprint. Comedian Dave Chappelle has joked about how he's washed ads for both Coca-Cola and Pepsi.

Don't buy Elden Ring on the hype alone — read this first

An Elden Question

Don't purchase Elden Ring on the hype lone — read this first

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